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Economics of Strategy
Economics of Strategy
Autor: David Besanko, David Dranove, Mark Shanley, Scott Schaefer | Vydavatel: John Wiley & Sons
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Obsáhlá kniha aplikující moderní ekonomické principy na firemní strategii. Zaměřuje se především na transakční náklady, úspory z velkovýroby, diverzifikaci, úspory z rozsahu, vnitřní organizaci atd.

Přidáno: 25.10.2007 ISBN: 0471679453 Stran: 632 Cena: £ 39,89 Jazyk: anglicky
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