Obsáhlá kniha aplikující moderní ekonomické principy na firemní strategii. Zaměřuje se především na transakční náklady, úspory z velkovýroby, diverzifikaci, úspory z rozsahu, vnitřní organizaci atd.
Přidáno: 25.10.2007 | ISBN: 0471679453 | Stran: 632 | Cena: £ 39,89 | Jazyk: anglicky |
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